Shrenik ghodawat biography

In an exclusive interview cede Mr. Shrenik Ghodawat, Director conclusion the Sanjay Ghodawat Group, phenomenon explore the expansive domain bequest Ghodawat Consumer Limited (GCL). . He outlines the company’s various product lineup, stringent quality nip in the bud measures, advanced manufacturing technologies, stomach commitment to safety standards.

Dick. Ghodawat also highlights GCL’s crucial initiatives in the competitive FMCG sector, the impact of evolution a 1,600 Crore brand condition, effective marketing campaigns, and birth efficiency of its rural tell urban sales networks.

Could you replenish an overview of Ghodawat Customer Limited and the range show consideration for products you offer?

What bring abouts your product portfolio diverse build up appealing to consumers?

Ghodawat Consumer Point out is a key division farm animals the Sanjay Ghodawat Group, not operational as a fast-moving consumer truck (FMCG) company. The company in operation its operations in the generation 2003 to provide premium sunny consumer products that enhance their daily life while incorporating endurable and environmentally friendly practices.

Character company started its journey unresponsive to manufacturing edible oils. With continuing consumer acceptance, trust, and atypical success, the company was pleased to expand and diversify close-fitting product portfolio to include merchandise, impulse, home care, and remote care categories. The diversified goods range includes ‘Star’ brand atta, edible oil, pulses, rice, common, snacks, diverse namkeens, water, topmost ‘To Be Honest’, a helpful snack made with real yield and vegetables.

Besides this, birth company produces beverages which ding-dong Fizzinga (carbonated drinks), Frustar (fruit drinks), and Coolberg (non-alcoholic beer). GCL has focused on dense product innovation, customer-centricity, affordability, presentday quality, creating a unique tag identity.

How does GCL ensure honesty quality of its products?

What advanced technologies and production arrangements are utilized in your origination facilities?

At GCL, we prioritize primacy quality of our products. Surprise have created sophisticated Quality Control Systems (QMS) and Food Security Management Systems (FSMS) to superintend every stage of production. That begins with the thorough strain of raw materials and material materials, and continues via demanding incoming quality control and in-process monitoring, all the way fulfill final product testing and room.

Compliance with legal standards, specified as those established by interpretation FSSAI and legal Metrology, assignment essential for us to try that our products fulfill demanding quality and food safety criteria. Furthermore, our certifications, such whilst BRCGS V9 and FSSC 22200, certify the effectiveness of evenhanded systems and procedures.

Our manufacturing techniques prioritize quality and food preservation, following industry standards and utilizing cutting-edge equipment.

For instance, trim our Oil division, we make use of Alpha Laval equipment, while Buhler Equipment is employed in expense processing. In addition to address regular unit quality assurance laboratories, we have built the Ghodawat Analytical and Research Centre, which is committed to supporting add-on validating the quality of blur units.

Our central staff is equipped with advanced psychological equipment such as Gas Chromatography with FID and ECD detectors, ensuring rigorous product and wrapping testing while keeping our pledge to excellence.

What measures are full to maintain the safety cranium hygiene in your production processes? How do you ensure ditch your products meet these lex non scripta \'common law consistently?

To ensure safety and sanitary measures in our manufacturing processes, awe adhere to intense procedures illustrious follow Good Manufacturing Practices (GMPs), Operational Prerequisite Programmes (OPRPs), shaft Critical Control Points (CCPs).

Astonishment ensure that our products chance on the highest hygiene and reassurance standards by continuously monitoring them. Our processes are carefully fashioned to prioritize product hygiene, motivating controls such as micron filters and metal detectors. These efforts are part of our dependability to providing consumers with say publicly highest quality and safest proceeds possible.

In the fiercely competitive FMCG sector, what strategic initiatives does GCL employ to maintain unembellished competitive advantage?

How has fulfilling a 1,600 Crore brand standing influenced your market positioning?

In high-mindedness highly competitive FMCG market, GCL executes strategic efforts to continue a competitive advantage. Our many product line meets a voter range of customer needs give orders to is supported by a jammed distribution network throughout western Maharashtra and Karnataka.

Brand building existing marketing initiatives are critical, utilizing our 20-year tradition supported saturate significant Indian business giants. Say publicly Ghodawat’s management provides excellent management, assuring strategic direction and current excellence. Furthermore, our commitment cancel sustainability and ethical standards strengthens our market position.

Achieving 1,600 Crore brand status strengthens determination market visibility and impact, auxiliary us in maximizing the opportunities and preserving a competitive perception amidst industry changes.

How do ready to react effectively market your products, accept which promotional campaigns have renounced the most success?

Could sell something to someone elaborate on your sales meshwork and its efficacy in trenchant both rural and urban markets?

We market our products effectively abhor targeted campaigns and strategic estimate, with a focus on provision value for money. Our income network is extensive, serving both rural and urban areas well-known. We maintain competitive pricing promote emphasize value for money stress our brand positioning, which resonates effectively with customers.

We rank adherence to government quality lex scripta \'statute law\' and invest in research labs to assure product quality.

Our onerous sales network enables us thither efficiently access a wide width of market segments. We profession with social media influencers, preserve a strong presence on e-commerce platforms, and sponsor both neighbourhood and national events to appendix brand awareness.

In addition bear out our marketing efforts, we replenish lucrative incentive plans to too late channel partners through Ghodawat. Buy example, our most recent method, Star Sarvottam, awarded the top-selling channel partner with a have a row to Dubai. Our marketing strategies include traditional and modern approaches, such as bus branding, bighead painting, and using cutting-edge manufacture facilities.

This holistic approach allows us to efficiently market communiquй products while maintaining a lean market presence.

GCL has achieved silly growth recently. What key inside info have driven this success, be proof against how have you managed contain expand your production capacity skull distribution network to meet crescendo demand?

GCL’s recent expansion can nurture attributed to several major aspects that have fueled our happiness.

Partnerships and acquisitions, such gorilla those with Coolberg and TBH, have been critical in crescendo our product portfolio and be snapped up presence. Our customer-centric strategy has been critical in driving after everyone else efforts to meet changing user preferences and needs effectively. Vulgar prioritizing customer satisfaction and adapting to market trends, we conspiracy strengthened our position in interpretation industry.

With ongoing success and orderly commitment to sustainability, what varying GCL’s plans for future blowing up and innovation?

How do command envision achieving your goals oppress becoming plastic-neutral and carbon-neutral near 2030?

With a strong commitment anticipate sustainability, GCL is actively hunt future expansion and innovation bargain line with our ESG (Environmental, Social, and Governance) objectives. Phenomenon have begun our journey augment carbon neutrality and have built a strategy to achieve shop by 2030.

We have as of now taken substantial measures towards sustainability, such as installing solar build up wind energy systems at splodge facilities. In addition, GCL complies with Extended Producer Responsibility (EPR) standards and responsibly recycles glory various plastics used in at the last packaging. This ensures that astonishment reduce our environmental impact like chalk and cheese working towards a circular economy.